Develop an international sales and marketing strategy to succeed your market entry

Take aways of this workshop

Models presented during the workshop

The outline for your international sales and marketing strategy

Practical list of “things to do” when being back in the office

Commercial success in your home market is no guarantee for international expansion.


How to conquer a foreign market? What do I need to invest? How to get to revenue as fast as possible? Just a few key questions entrepreneurs ask themselves when they think about go to market outside of their own country.


  • Introduction, roundtable to capture everyone’s objectives
  • The basics: benchmarks and market research
  • Exchange: find sources for the benchmarks and research that you need to do
  • Strategic options for selling and for marketing your offer
  • Exchange: your options and how to justify choosing them
  • Testimonial, Q&A
  • Review of tools and models
  • Create your practical to-do list, actionable immediately when back in the office

Participant level

This workshop addresses CEO’s in the first place but also CSO and CMO can benefit




  • Our offices in Paris, Rouen, Nantes or Munich.
  • Your office.

Please contact us and we’ll send you a more detailed description of the workshop

The Wyngs Promise


Wyngs workshops are animated by entrepreneurs with international business experience


Wyngs workshops favor exchange amongst participants, in addition to providing actionable content


Wyngs workshops are complemented by an online community, webinars and toolkits